I think books find us at the right time,

which is why I love the idea of letting them move from one reader to the next.
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With love, Anneta

How was The Lost Gallery born?

Hi, I’m Anneta, the heart behind The Lost Gallery. I’m so glad you’ve found your way here.

If you’ve ever said “I wish I had time to read again” I made this for you.

Books have always been my escape. In the middle of chaos or quiet, they were my go-to. But somewhere along the way; between work and the endless pace of modern life I stopped making time for them. Maybe you did too?

I wanted to create something that made books feel accessible again. Not a library. Not a store. Something more surprising, more personal. I started with something simple: the idea that books should follow people, not the other way around. That’s how The Lost Gallery was born.

I chose second-hand books not just for their charm, but because they remind us that not everything valuable has to be new. They carry the marks of being loved and now they’re ready for another reader to carry them forward.

The Lost Gallery isn’t just a cart. It’s a pause. A breath. A chance for something to find you.

The Stories We Live By

Our mission & values

We make books accessible, because finding time to buy one shouldn't be harder than reading it. By re-circulating pre-loved books, we reduce waste and help people reconnect with the simple joy of reading.
The values behind The Lost Gallery
Accessibility
Sustainability
Community
Curiosity
Authenticity
Because every life deserves a second chapter

We give books a second life. We try to do the same for cats.

Dubai has thousands of stray cats — often overlooked, rarely cared for. From the start, we decided that a portion of every purchase at The Lost Gallery would go directly toward feeding, sheltering, and providing basic vet care for the strays in our city.

It's not a campaign or a partnership. It's just a decision we made because it felt right — the same instinct that led us to give books a second life, extended a little further.
If you'd like to contribute directly, you can drop donations off at any of our three points across Dubai.

50%

of proceeds
go toward Dubai's stray cats
Food, basic shelter, and vet care — the small things that make a real difference to an animal with nowhere to go.
Because every life deserves a second chapter
Town Square Dubai
Drop off food, supplies, or a monetary donation at our Town Square point.
Business Bay
Conveniently located for anyone working in or around Business Bay.
Mike's Vet
Donations here go directly toward vet care for strays in need of medical attention.
Want to host the cart?
Whether you're a company looking to give your team a better break, or planning an event that deserves something unexpected — we'd love to be there.
A stack of books
For Companies & Offices
Recurring visits, employee wellbeing, zero setup
The Lost Gallery Mobile Book Cart
For Pop-ups & Events
Brand activations, cafe residencies, cultural events